Search Engine Optimization
Thursday, January 22, 2009 at 1:25 pm
What is SEO?
In simple speaking SEO (search engine optimization) is actually a process of increasing the ranking of the website in the search results of the search engine by fetching the maximum number of visitors or traffic to the website. As there is common practice among the internet users to click the first 5 website listed in the SERP (Search engine result page).
Why SEO?
Now this is actually an interesting question. It has found that most of the web users use search engine to find there preferred website or what they are looking about as there are no other way to find out and it also means that search engine is only the tool which help you to find the services or the website which you want.
As we know that out of 10 web users nine people use the search engine and if we get only 1 out of 10 of this people to our website then we are surely heading towards the profit.
Search engine optimization could be divided into 2 different ideas:
1. on page SEO.
2. off page SEO.
On page SEO – On page SEO normally deals with the title, keywords and description of the webpage. So the content of the web page should be written in such a way so that search engine would not find it difficult to read the source code of the web page and assume the web page according to the keywords which emphasizing it.
Off page SEO – As the name suggest off page you could simply guess that it is that portion of SEO which is done on outside of the area of the actual website. Mostly on different peoples website.
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Categories: SEO
